SKHIRTLADZE, B. Digital Transformation and Data-Driven Social Media Marketing in Tourism: Driving Competitive and Sustainable Development in Georgia. Business and Legislation, [S. l.], v. 19, n. 1, p. 117–125, 2026. DOI: 10.52340/bal/2026.01.11. Disponível em: https://ojs.b-k.ge/index.php/bk/article/view/1190. Acesso em: 25 aug. 2026.